India: market research on a non-profit basis

Research Project Maastricht (RPM) is an initiative supported by Maastricht University, the Netherlands. Since 1989 the project has annually visited an emerging economy to perform market research on a non-profit basis. The companies can vary from small to globally known multinationals. In January 2012 the destination will be India, one of the biggest and most rapidly growing economies in the world.

RPM is comprised of a team of 13 carefully selected students, all in the final phase of their study, that from January 2012 onwards will visit India for 4 months to do market research. In preceding years RPM did market research, varying from sector analysis or analysis of the investment climate to identifying new distribution channels, in countries like Brazil or Vietnam.

Before departure the team will commence with an extensive desk research and the preparations for the research in India. Subsequently the 4 months in India will be used to do research on location. This research can be done in all parts of India, according to the preferences of the principal company. Naturally, the research will be concluded with a research report and with presenting the results, also according to the preferences of the company.

During the process RPM is accompanied by an Advisory Board, comprised of professors of Maastricht University, officials of government institutions and employees of several companies.

Are you interested or eager to receive more information, please contact RPM:

• Research Project Maastricht, India
  Telephone: + 31 (0) 43 388 3931
  E-mail: contact@researchproject.nl
  Website: www.researchproject.nl